Careco Media Kit

Advertising + Streaming | Defining the Process

SELECT NETOWORKS PLATFORMS & DEVICES

DESIGN AD CREATIVES

SET THE GOAL

DEFINE AUDIENCE SEGMENT

DETERMINE AD DELIVERY

UTILIZE RETARGETING

1. We work with you to define the Goal and to determine how success will be judged. This may be creating brand awareness via videos, highly targeted digital solutions to drive traffic and generate sales - big or little, we are here to clearly Set the Goal.

2. Your customer is defined by: age, gender, ethnicity, income, interest, behavior, web searches, retail visits, and other factors that enable effective targeting. Thus, clearly defining your

3. Numerous streaming & device options that exist today make it more important to select the most effective Platforms & Devices to reach your defined audience: CTV (Streaming), OLV (Online Video), Website (display),

4. Effective Ad Creatives Streaming Ad - :30 Non-Skippable Online Video Ad - :15 Skippable Pre-Roll Display Ad - clickable

5. Seen only by the target audience who fall within proximity to specific stores & locations.

6. Target previous users who have seen ad, visited website, browsed e Commerce store or made a purchase.

Audience Segment is critical to successful advertising.

Audio, Smart TV’s, Desktops, Mobile.

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