Careco Media Kit

Careco collaborates with each client individually to develop a unique plan to promote sales and brand awareness in today's world of marketing and content placement. As you flip through the pages of this overview, please do not hesitate to reach out so we can find a way to meet your goals.

Video Production  Marketing  Digital Media  Airtime Sales  Social Media  On-Demand Streaming  Connected TV

Thank you for expressing interest in exploring the array of properties and services offered by Careco. Our approach involves leveraging a diverse set of assets to create authentic content, which is then strategically delivered across various platforms to effectively meet the unique marketing and sales objectives of each client. Our team passionately believes in avoiding a one-size-fits-all mentality. Instead, we thrive on customizing plans that align with your specific needs and remain adaptable to the ever-evolving dynamics of today's marketplace. As you navigate through this overview, we invite you to reach out. Let us collaborate to tailor a plan that not only meets but exceeds your goals. We eagerly anticipate the opportunity to work together!

Video Production  Marketing  Digital Media  Airtime Sales  Social Media  On-Demand Streaming  Connected TV

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AboutUs Content Solutions For You Network Presence Reaching the “Cord-Cutters” with streaming Solutions Production and Advertising Services Media Properties & Events Contact Info

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About Us

Drawing on over 32 years of creating and delivering content, Careco has a proven track record in crafting captivating, industry-specific marketing programs for a broad clientele, spanning from innovative startups to established industry leaders. Careco excels in producing and disseminating content across a multitude of platforms from traditional to digital to ensure penetration of the message . With our vast reach that includes connected streaming devices, cable and satellite television networks, social platforms, on-site events, and more, we guarantee the effective delivery of your message, and our long-standing partners will all vouch for our work.

Content Solutions + Distribution | What We Offer

Streaming & Digital Services

Marketing, Production, & Content Services

Airtime Services

Outdoor Media Properties & Events

Placing Your Programs and Content

Careco knows from real experiences and direct-to-consumer successes that television remains the most impactful and cost-effective platform available, delivering unparalleled viewership. Research has shown that the demographic of 45 and up viewers is stronger than ever, and those viewers watch and then respond by visiting websites, social pages, and “googling” for more information. We ensure widespread distribution across multiple channels and platforms, including those shown here, plus others, and allow our partners to choose networks and platforms that we can help target.

Just some of our partner networks and streaming platforms!

Networks Carrying Careco Properties

In addition to national broadcasting networks and an extensive list of digital streaming platforms, Careco strives to promote programs and our partner content across a strong mix of regional broadcasting networks. These networks often provide additional digital streaming of programs across their own OTT platforms as well. All this together creates a far reaching delivery system to put our programming and partner content into millions of additional homes. Below are a few stats on some of our network partners.

PURSUIT CHANNEL Reaching 20 Million Homes

FANDUEL SPORTS NET Southwest Region Reaching 10.4 Million Homes Texas, Oklahoma, Arkansas, Louisiana and New Mexico Midwest Region Reaching 5.4 Million Homes Missouri, Kansas, Illinois, Nebraska, Iowa, Indiana Cable: Most major cable systems in the region Satellite: DirecTV OTT: FanDuel Sports App

PURSUIT UP Engaging over 120 million users

OUTDOOR ACTION TV Engaging over 1.2 million users

Pursuit Channel is the industry leader in outdoor lifestyle programming, delivering hunting, fishing, shooting, and adventure content nationwide. Cable: Most major cable systems in the region and hundreds of rural cable systems nationwide

Free, 24/7 ad-supported streaming network (FAST) specializing in outdoor lifestyle content, including hunting, fishing, shooting, and adventure shows. OTT platforms include: Samsung TV Plus, Pluto TV, STIRR, Xumo Play, Glewed TV, Vidgo, FreeCast, Sling FreeStream, Kloud TV, Plex, Google TV, and TCL Smart TVs. Watch from ios/Android apps, website, Smart TVs.

Streaming thousands of hours of fishing, hunting, and adventure content on any device for FREE. OTT platforms include: TCL, Vizio, AndroidTV, Freecast, LiveTVX, OrkaTV, Xiaomi, and others. Watch from ios/Android apps, website, Smart TVs. Check out Outdoor Action TV

Satellite: DirecTV OTT: see PursuitUP

Check out PursuitUP

More Networks Carrying Careco Properties

In addition to national broadcasting networks and an extensive list of digital streaming platforms, Careco strives to promote programs and our partner content across a strong mix of regional broadcasting networks. These networks often provide additional digital streaming of programs across their own OTT platforms as well. All this together creates a far reaching delivery system to put our programming and partner content into millions of additional homes. Below are a few stats on some of our network partners.

RIGHT NOW TV Reaching 35 Million Homes

ACTION CHANNEL Reaching 33.3 Million Homes

SPACE CITY HOME Reaching 4.3 Million Homes

HEARTLAND Reaching 49.5 Million Homes

Major cities from Tennessee to California – Dallas, Nashville, Salt Lake City, Las Vegas, Pittsburgh, Wichita, and many more. OTT: available on dozens of platforms, including Roku, Freecast, Vuit, Select TV, Tiki Live, LocalB TV, & more. Where to Watch RNTV

Household reach includes 52 total stations in 47 total markets.

Across the entire states of Texas, Oklahoma, Arkansas, and Louisiana Cable: Most major cable systems in the region Satellite: DirecTV OTT: fuboTV, DirecTV Stream Where to Watch Space City Home Network

Household reach includes 52 total stations in 47 total markets.

Major cities from North Carolina to California – Denver, Atlanta, Indianapolis, Kansas City, Louisville, Minneapolis, Las Vegas, Oklahoma City, Nashville, Houston, San Antonio, and many more. Where to Watch Action Channel

Major cities from New York to California – Boston, Orlando, Phoenix, LA, Atlanta, Chicago, Baton Rouge, Detroit, Nashville, Seattle, and many more.

Where to Watch Heartland

Reaching “Cord-Cutters”

Careco understands that viewers consume content across a spectrum of devices. We leverage a diverse range of assets from platforms like Roku, YouTube, Facebook, and others, in addition to our own proprietary digital network, Outdoor Action. We also collaborate with platforms like PursuitUP to ensure that our combined platforms effectively reach everyone possible. This multi-faceted delivery system guarantees the availability of content 24/7. Download our Outdoor Action TV App on your favorite device to enjoy on-demand content or tune into our live channel.

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Watch Now!

Click the PLAY button to watch Outdoor Action and PursuitUp Live Feeds!

Content Creation | Our Process Careco generates a substantial volume of authentic content directly from the field. This content is shared on all of our assets, as well as provided to our clients, empowering them to populate their own pages and associated platforms with genuine marketing content.

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Delivering Long-Form

Scheduling & Sharing

Delivering Short-Form

Planning and scheduling the shoot so we can help determine the talent, gear, look and location. Planning

Going to location studio to capture authentic content and then sharing field content right then. Capturing

Consulting

Scheduling and sharing content on platforms worldwide for the next 1-2 years.

Delivery of still photos & short videos within 1-2 weeks.

Consulting and discussing your project.

Editing and delivering longform video content.

Advertising + Streaming | Defining the Process

SELECT NETOWORKS PLATFORMS & DEVICES

DESIGN AD CREATIVES

SET THE GOAL

DEFINE AUDIENCE SEGMENT

DETERMINE AD DELIVERY

UTILIZE RETARGETING

1. We work with you to define the Goal and to determine how success will be judged. This may be creating brand awareness via videos, highly targeted digital solutions to drive traffic and generate sales - big or little, we are here to clearly Set the Goal.

2. Your customer is defined by: age, gender, ethnicity, income, interest, behavior, web searches, retail visits, and other factors that enable effective targeting. Thus, clearly defining your

3. Numerous streaming & device options that exist today make it more important to select the most effective Platforms & Devices to reach your defined audience: CTV (Streaming), OLV (Online Video), Website (display),

4. Effective Ad Creatives Streaming Ad - :30 Non-Skippable Online Video Ad - :15 Skippable Pre-Roll Display Ad - clickable

5. Seen only by the target audience who fall within proximity to specific stores & locations.

6. Target previous users who have seen ad, visited website, browsed e Commerce store or made a purchase.

Audience Segment is critical to successful advertising.

Audio, Smart TV’s, Desktops, Mobile.

In-Field Production | Content Capture

Careco offers comprehensive studio and field production services to a diverse range of clients, spanning companies, events, and television series to ensure we can deliver your message. Our services encompass the entire production process, from conceptualization and planning to in-field producing, shooting, logging, storyboarding, on-site support, turnkey editing, closed captioning, and ensures distribution across various networks.

• Short-Form Video Clips: 15-20 seconds to grab a viewer’s attention • Long-Form Video Clips: 1-2 minutes providing detailed product information • High-Quality Photos: Captured during or after video shoots

• Loop Videos for Tradeshows • Graphics and Presentations • Management and Gathering of Social Media Content

• Promotional Spots for Social Media and/or Television • Assist in creation of Product Catalogs • Producing Live-Stream Events

From on the water to in the field and the studio – Careco can take your vision for still photos and create intriguing images that you can use for social media, product catalogs, tradeshow booths, and any other graphical needs. Our clients often need lifestyle shots of their products, and as Careco already uses so many outdoor products daily, we’re experts at getting the right setup and shots. Creating Still Photo Content Content Samples | Photos

Sample of Product Covers

Careco captures video content for our partners every single day, thus enabling us to fulfill a variety of needs, backgrounds, and types of video for multiple uses. Whether you need a detailed instructional video, a product review video with calls-to-action, commercials, or simply short-form videos for social media, our videographers and editors can bring anything to life. Producing Videos for Every Need Content Samples | Videos

Click the PLAY button to watch the sample video

Careco manages content and posts for numerous social media accounts on a variety of platforms. Let us create content and distribute it based on your needs and budget.

Social Media | E-Magazines | Podcasts

Extensive Engagement

Careco proudly engages with an extensive social audience, boasting millions of followers as well as overseeing paid campaigns, across our own diverse platforms, as well as millions more through our partnerships. From social media enthusiasts and e-Magazine subscribers to avid podcast followers and more, the Careco reach spans a multitude of channels. This broad and vibrant community ensures that your content resonates with a vast and diverse audience.

Websites | Featured Content

Careco manages a diverse array of websites that serve as traditional platforms for sharing content. Through these websites, we facilitate a conventional and user-friendly approach to accessing and enjoying our content – whether users consume this information via computer, tablet, or mobile device.

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Careco owns and operates a wide and diverse lineup of outdoors programs and events. In addition, we produce long form content for numerous companies and private individuals. The subsequent slides provide a detailed breakdown of our long-form properties and assets. Outdoor Media Properties

Hunting Properties Careco specializes in the outdoors – we live and breathe land and animal management, harvesting, best practice feeding programs, conservation, and passing on this passion to our youth. These hunting properties highlight all this and more – check out each series and see their unique features.

Yamaha's Whitetail Diaries brings viewers the best whitetail deer hunting stories from across the nation. Whitetail Diaries

Deer Gear provides insight on the latest hunting products around the industry. Deer Gear TV

Americana Outdoors provides hunting entertainment from deer hunting to exotics and more! Americana Outdoors

Fishing & Hunting Texas explores a variety of hunting trips across the Lone Star State. Fishing & Hunting Texas

Fishing Properties At Careco, we’ve fortunately turned our hobby into a livelihood : whether in a bass boat, saltwater boat, fishing from the banks, or from a kayak, our staff is always dreaming about the next catch, where to find it, what gear we’ll be using (tried and true, or something new). Below are our properties that feature all things fishing!

Fisherman’s Handbook is your guide to learning how to fish for bass, redfish, and more! Fisherman’s Handbook

Americana Outdoors covers a wide range of fisheries, from walleye up North, to bass & redfish down South. Americana Outdoors

Fishing & Hunting Texas explores a variety of fishing trips across the Lone Star State. Fishing & Hunting Texas

Tournament Properties

Careco is the leader in tournament coverage and production. When we began the Collegiate Bass Fishing Series in 2006, we knew we were striving to have this program continue to grow in perpetuity; we knew that this was important to keep youth involved and educated. In addition to collegiate bass fishing, Careco produces bass fishing, walleye fishing, offshore fishing tournaments and more. If you want to reach any tournament anglers, we have the means within our tournament properties.

Association of Collegiate Anglers hosts hundreds of anglers at major tournaments each year. Collegiate Bass Fishing Series

Texas Team Trail

National Walleye Tour

Texas Team Trail is a premier tournament series designed by fishermen for fishermen.

National Walleye Tour is the largest, most prestigious, and lucrative walleye fishing series in the nation.

THANKS

Wade Middleton President 210.573.7057 (cell) wade@carecotv.com Dennis Presley Director of Sales & Marketing 662.322.2500 (cell) dennis@carecotv.com Kyle Curry Sr. Editor | ACA Managing Director

214.226.4388 (cell) kyle@carecotv.com

825 West Bitters, Suite 200 San Antonio, TX 78216 210.697.8081

Video Production  Marketing  Digital Media  Airtime Sales  Social Media  On-Demand Streaming  Connected TV

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