Americana Outdoors E-Magazine - October 2023

PURSUIT CHANNEL ANNOUNCES NEW OWNERSHIP

Pursuit Media, LLC, announces new majority ownership of all its assets by The Bordelon Group. Effective October 9th, 2023, The Bordelon Group, led by President and CEO Rock Bordelon, has acquired a majority ownership stake in Pursuit Media and all its related assets. This comes on the heels of Pursuit Channel celebrating its 15th Anniversary of distributing great hunting, fishing, and shooting content to millions across the country with industry leading distribution platforms, and will help to pave the road ahead for many years to come. Rock is a successful businessman with ownership stakes in a multitude of businesses and will bring a wealth of professionalism and leadership to the Pursuit brands for the many years that lay ahead. Rock knows firsthand the value of Pursuit as he’s also been a content provider to Pursuit for many years now with his very popular program, On The Road Outdoors. On The Road follows Rock Bordelon, Donald Trump Jr., Craig Morgan, Gary Levox, Papa Glenn, Steve Risher, and their friends as they make the best of their busy schedules to do the things they love. The series travels the world keeping up with

the co-hosts crazy lives and captures the down to earth aspects of the participants in the show while in camp and doing what they love. Rock’s program intertwines what it takes to look after multi-million-dollar businesses, and still find time to hunt, fish, or blow off a little steam with his buddies and family. Successful on so many levels professionally, while at the same time being a legitimate enthusiast and lover of all things outdoors, is what makes Rock and The Bordelon Group a perfect majority stake owner of Pursuit’s business. Rock had this to say: “I’m very excited for this opportunity to invest into Pursuit Media. Pursuit has changed the game in the space and has been a very competitive and viable option for many content providers. Many positive competitive advantages have existed for Pursuit over the years with more to come in near future. From here, we’ll focus on future strategy and the steppingstones that are needed to achieve major success in the business of content and distribution on behalf of our beloved outdoors industry and our producers. Some of these items include moving The Pursuit channel to HD with all carriers while growing more distribution to