CarecoTV Media Kit 2017-2018
CarecoTV owns, produces, and manages numerous properties related to the outdoors. Just a few of our properties are listed in this media kit that can help you increase sales and awareness to your brand.
2017-2018MEDIAKIT
TELEVISION DIGITALPRODUCTION LIVEEVENTS ADVERTISING
5717NorthwestParkway, Suite104-SanAntonio, Texas78249-210.697.8081 www.carecotv.com
A BOUT U S
CarecoTVhasalonghistoryofdevelopinghighlyefective, industry-specificmarketingprograms foradiversecolectionofclientsrangingfromsmalstartupstoindustryleaders. Thishistoryhas cementedCarecoTV'sreputationasanindustryleaderinprovidingourclientswithawiderrange ofsupport. CarecoTVoferssupport toourclientsrangingfrom, but not limitedto, advertisingsupport onover adozentelevisionnetworksnationalyandinternationaly, on-sitesupportatlivesportingevents, productlaunches,televisionproduction,videosupport,websiteanddigitaldeliverables,social mediaandmuchmore.
M ARKETING
CarecoTVhasadepunderstandingoftheoutdoorswhichenablesustohelpourclientspromote theirproductefectively. Wedothiswithproductvideos, photoshoots, printprojects, digital graphics, andtheabilitytolight andcaptureourclients’ productstocreatelifestyleexamplesoftheproductinuse.
O UR P ROPERTIES
CarecoTVproducesandsupportsnumerouspropertiessuchas:
•AmericanaOutdoors®presentedbyGarmin™ •Yamaha’sWhitetail Diaries® •Cabela’sDerGearTV™ •Cabela’sFisherman'sHandbook™ •Fishing&HuntingTexas® •Cabela’sColegiateBasFishingSeries™ •Cabela’sNational WaleyeTour™ •IFARedfishTour™presentedbyCabela’s •TexasTeamTrail™presentedbyCabela’s •ANDMANYOTHERS!
CarecoTVcanprovideclientswithadvertisingopportunitiesonaloftheaboveprograms, aswel asotherprograms, usingavarietyofdeliveryplatformsincluding: •Commercial airingsonacombinationofnetworks •In-showpromotional exposureofproductsandservices •Productendorsement •Social mediamarketingonplatformssuchasYouTube, Facebook, Instagram, andTwiter •Exposureonnumerouswebsites •On-siteeventexposureatnational andregional level events •LiveStreamingServices
P RODUCTION C LIENTS
CarecoTVhasprovidedproductionsupporttonumeroustelevisionprograms. Asmalsampleof ourclientsislistedbelow:
•HobieOutdoorAdventures •ScotMartinChalenge •MajestyOutdoors •FederationAnglerTV •DownunderHorsemanship •50PlusPrime •ToyotaTexasBasClasic
LetCarecoTV'sskiledproducersandcamerateamshelpyouwithalyourin-fieldvideoproduction nedsforyoureventortelevisionprogram. CarecoTValsoprovidesamixofservicesinourstudio, suchaspost-productionservicesthat includeediting, graphics, animation, websitedesign, closedcaptioning, duplication, social mediasupport, consulting, andvideogearrentals.
AmericanaOutdoors® isoneofthelongestrunningtelevisionprogramsonair.Available 52weeksayearonnumeroustelevisionnetworks,nationalyandinternationaly,this program continuestobeoneofthemostdiverseandmostwatchedontelevisiontoday. Featuringalargerangeofcontent,AmericanaOutdoors® showcasesavarietyoftop destinations,conservationmessages,thelatestinproducts,andsomeofthenation’s topanglersandhunters,whileprovidingtheviewingaudiencewithbothentertainment andeducationineveryepisode. Everyseason,viewershavebecomeaccustomedtoseeingcoverageofexcitingwhitetail hunts,buglingelk,gobblingturkeysandwingshooting.Alsoviewersexperiencetop levelfishingeventsnationwideaswelasbeingtreatedtofishingactionfeaturingbass, redfish,waleye,tunaandmore,alofwhichmakeupAmericanaOutdoors® presented byGarmin.
AmericanaOutdoors® ofersawiderangeofwaysto providecontent: •Nationalytelevisedonelevennetworks •Dedicatedwebsitecoveringfishing,huntingand otheroutdoorrecreationalactivities •Bi-Monthlye-Magazinehighlightingoutdoorindustry news •SocialMediasuchasFacebook,Instagram,andTwiter •24/7accessonDigitalPlatformssuchasOutdoorAction TVonRokuandGONETVonAmazon •Nationaly-recognizedprostafason-airtalent
AIRS1,100+TIMESAYEAR ON THESENETWORKS
WadeMiddletonpresentsCabela’sFisherman’sHandbook™ andcontinuesthetra- ditionofshowcasingtopdestinationswhilefeaturingeducationalfishingtipspro- videdbytouringpros,guides,andindustryrepresentatives.Nationalytelevised, thishalf-hourprogram deliversoneofthelargestaudiencesofanyfishingpro- gram ontheairtoday. EachepisodehasWadeMiddletonatvariousdestinationsfishingwiththetoppros intheindustry,whichresultsinactionthateducatesandentertains.Promotional partnersreceivethegreatestvaluepossibleasaresultoftheirproductsandser- vicesreachingsuchalargenumberofviewers.
AIRS390+TIMESAYEAR ON THESENETWORKS
UniversityofNorthAlabama 2017Champions
AIRS213+TIMESAYEAR ON THESENETWORKS
Fishing & Hunting Texas®,one ofthe oldestnamesin outdoorstelevision,is backandbeterthanever.
AsthehostofFishing&HuntingTexas ® , ClarkWendlandtisoneoftheoldestand bestknownnamesinoutdoorstelevision, Clarksharesinsighteachweekondesti- nations,tacticsandproductsfrom onthe waterandinthefield. Thehighlyratedshow canbeseenona varietyofnetworkssuchasPursuit,FOX SportsSouthwest,GONETVonAmazon SVOD,andOutdoorActiononRoku.
FLW PRO 3TIMEANGLEROFTHEYEAR CLARKWENDLANDT
AIRS120+TIMESAYEARON THESENETWORKS
YAM AHA featured Products
Everyepisodeoftheseriesincorporatesproductfeatures,storyteling,insightabout tactics,andconservationmessages.HostedbyWadeMiddletonthisprogram isseenon aweeklybasisregionaly,nationalyand Yamaha’sWhitetailDiaries™ bringsviewersthebestwhitetaildeerhuntingstoriesfrom acrossthenation.Longnotedasoneofthehighest-ratedandmost-watcheddeerhunt- ing programson airtoday,Yamaha'sWhitetailDiaries™ highlightsstoriesofNorth America'smostsought-aftergameanimal:TheWhitetailDeer.
internationalyonasmanyaselevennetworks. Yamaha’sWhitetailDiaries™ nowenteringits9th seasonofersadvertisersawiderangeofwaysto delivertheirmessagetoincludenumerousdigital platformsaswelasvarioussocialmediaassets alyearlong.
W a De M iddleton W TD Host
AIRS520+TIMESAYEAR ON THESENETWORKS
EveryepisodeofCabela’sDeerGear™ alows viewerswhoenjoywhitetailhuntingandthe gearassociatedwithitanopportunitytoseea diverserangeofproductsused,reviewed,and puttothetest.Thisuniqueprogram alows manufacturers,industrypersonnelandexperts toprovidetheirownpersonalizedmessages anddemonstrationsoftheirproductsand serviceswithineachepisode. Inadditiontoalthegearfeaturedwithineach episode,viewersarealsotreatedtomessages abouthowtogetthemostoutoftheirhunting locationswithtipsonwhitetailmanagement, creatingfoodplots,herdmanagement,proper conservationandmore! Cabela’sDeerGear™ oferscompaniesavariety ofopportunitiestohelpgrowsalesandexposure viaairingsonnationaltelevision,commercial airings,socialmediaexposure,andproduct promotionalgiveaways.
AIRS140+TIMESAYEAR ON THESENETWORKS
AIRS140+TIMESAYEAR ON THESENETWORKS
AIRS280+TIMESAYEAR ON THESENETWORKS
KurtLukerwitha13.97lbBass TexasTeam Trail-2017Beltonlake
AIRS190+TIMESAYEAR ON THESENETWORKS
D IGITAL A SSETS
ThelaunchofOutdoorActionTV-anewdedicatedhuntingandfishingchannel availableviaRoku -givespasionateoutdoorenthusiastsavarietyofrecentprogrammingattheirfingertips, direct totheirtelevision, 24/7andalsoavailableonlineatwww.outdooractiontv.com. Thischannel wasbuiltfortheavidoutdoorsmenandwomenwhocraveadventures, stories, tips, andtricksfromthefieldandonthewater!Asthechannel expands, newseriesandmorecontent wilbeaddedcontinuously, makingthisthegotoplaceforoutdoorviewerstofinddesiredcontent ondemand. -Hundredsofhoursofoutdoorprogramming availableondemand24/7
-TVseriesandwebisodesalabouttheoutdoors -Newshowsandprogrammingaddedeachwek -Availableto13+milionhouseholdsandgrowing -Broadcastopportunitiesincludeairingyour programming, withcommercial content
NOWON
TheGONETVnetworkistheleading“ondemand”televisionnetworkforpeoplethatloveshowsabouthunting, fishing, andthegreatoutdoors! GONETViscurentlyliveasan“addon”subscriptionserviceonAmazonPrimeandwilsoonlaunchtheGONE TVappinmidNovember2016. Thisdirect-to-consumerexperiencewilprovidean“ondemand”networkavail- ableanytime, anywhereonalmobiledevices, computersandsmartTVs. TheGONETVisapartnershipbetwenCarecoTV, theleadingoutdoorsTVproductioncompanyandTV4Enter- tainmenttheleaderinthecreationofgeneric-specificbroadbandTVnetworks. Tohaveyourprogramfeatured onGONETVcontactSheleyGieseckeatsheley@carecotv.com. GONETVfeaturesoutdoorprogramminglike:
W EBSITES & S OCIAL M EDIA
FACEBOOK:
WEBSITES:
OutdoorActionTV.com CarecoTV.com AmericanaOutdoors.com ColegiateBasChampionship.com FishingandHuntingTexas.com NationalWaleyeTour.com TexasTeamTrail.com IFATours.com WhitetailDiaries.com DerGearTV.com
Facebook.com/AmericanaOutdoors Facebook.com/FishermansHandbook Facebook.com/ColegiateBasChampionship
Facebook.com/FishingHuntingTexas Facebook.com/NationalWaleyeTour Facebook.com/TexasTeamTrail Facebook.com/IFARedfishTour Facebook.com/WhitetailDiaries Facebook.com/DerGearTV Facebook.com/OutdoorActionTV Facebook.com/GONEtv YouTube.com/CarecoTV YouTube.com/AmericanaOutdoors1 YouTube.com/FishermansHandbook YouTube.com/ColegeBasFishing YouTube.com/FishingHuntingTexas YouTube.com/NationalWaleyeTour YouTube.com/TexasTeamTrail YouTube.com/IFATours YouTube.com/WhitetailDiaries YouTube.com/DerGearTV YOUTUBE:
INSTAGRAM:
@Americana_Outdoors @ColegiateBas @Der_Gear_TV @FishingHuntingTexas @FishermansHandbook @Whitetail_Diaries @Gonetvnet
TWITTER:
@Live_Americana @ColegiateBas @DerGearTV @FishHandbook @TX_Fish_Hunt @OutdoorActionTV @Gonetvnet
C ONTACT I NFO
WadeMiddleton President
wade@carecotv.com Office: 210.697.8081 Cel: 210.573.7057
CarecoTVLLC 5717NorthwestParkwaySte. 104 SanAntonio, Texas78249
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