Careco Media Kit - 2021
Wade Middleton presents Bass Pro Shops Fisherman’s Handbook ™ and continues the tradition of showcasing top destinations while also featuring educational fishing tips provided by touring pros, guides, and industry representatives. The Fisherman’s Handbook ™ delivers one of the largest media audiences of any fishing property available today thanks to numerous television networks, streaming platforms, and a multitude of digital platforms.
ONE OF HIGHEST RATED TELEVISION FISHING PROGRAMS ON AIR 62,700 Followers on Social Media 675+ Airings on 7 networks 11.8M Average Annual Television Audience 4,122,053 Annual Impressions from Social Media
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